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    • The End of ‘Unfiltered’ TikTok

      The End of ‘Unfiltered’ TikTok

      The Business of Fashion· 3 days ago

      In the early days of TikTok, it felt like an enthusiastic 30-second review shot on an iPhone could make almost any beauty product go viral. Today,...

    • The Widening Gap Between Influencers and Creators

      The Business of Fashion· 21 hours ago

      Daus Mendoza is a successful influencer by any definition, with over 5 million followers on TikTok. While many ordinary users of social media use the terms influencer and ...