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Mercedes to finalise $11m F1 deal with Adidas
Sports Mole· 4 days agoBack in April, it was reported that with Lewis Hamilton set to join Ferrari next year, Mercedes would need to find new fashion sponsors to replace Puma and Tommy ...
Mercedes-AMG F1 Team to Switch from Puma to Adidas Starting in 2025 - EconoTimes
EconoTimes· 2 days agoThe Mercedes-AMG F1 Team will switch from Puma to Adidas in 2025, ending a partnership that began in...
Summer Sandals Are Up to 52% Off at Amazon Right Now
Entertainment Tonight· 2 days agoSandals are an essential part of any summer wardrobe, taking you from your sweltering city commute to your beach getaway. Luckily, summer deals are in...
Nepo Babies of the Runway: Next-Gen Fashion Kids
The Daily Beast via Yahoo Canada News· 15 hours agoThe “nepo baby” conversation echoes throughout Hollywood, but it’s more deafening than ever on runways and in editorial spreads where the children of...
All About Hailey Bieber’s Sister, Alaia Baldwin
Elle via Yahoo Canada News· 2 days agoLike Bieber, Baldwin also pursued a career as a professional model and has worked with brands like Calvin Klein and Tommy Hilfiger. In 2016, she told...
Why Do Black People Continue Supporting Brands That Hate Them? | Essence
Essence· 4 days agoWhat’s ironic is that in November 2023, a bombshell report from the Business Of Fashion revealed...
Adidas Reportedly Axes National Pride While Signing Alleged $10.7 Million Apparel Deal with Mercedes
The SportsRush· 3 days agoAdidas is making its foray into the world of F1 as they have reportedly signed a deal with Mercedes...
Which Fashion Brands Are Most in Tune With Their Customers?
The Business of Fashion· 3 days agoIn the past, fashion brands could tightly control their perception with carefully managed public...
Fashion’s AI Dilemma Is Getting Worse
The Business of Fashion· 3 days agoWhen nylon bag maker Baggu debuted its collaboration with the equally buzzy label Collina Strada last week, the two brands were expecting a smash hit....
How the Miami Grand Prix Became Fashion’s Hottest Place to Be
WWD via Yahoo Canada News· 2 days agoA look at how the Miami Grand Prix has positioned itself as a major Formula 1 calendar race with...